W Names Stefano Tonchi EIC (FishbowlNY)

W Magazine has named Stefano Tonchi, editor of The New York Times’ T style magazine, as its new editor-in-chief. Tonchi is no stranger to Condé Nast; he was creative director at Self for two years, and also did a stint at Hearst’s Esquire from 1993 to 2003 as fashion creative director. NYT: Tonchi said in an interview that he hoped to bring a more accessible sensibility to W. NYP: Although Tonchi’s primary job will be to re-ignite the magazine editorially, observers think his connections to fashion designers will help on the ad front.

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