ASME Takes Issue With Shape’s May Issue (Folio:)

American Media’s Shape is under fire by the ASME for its May issue — featuring TV personality Ellen DeGeneres on the cover — which the group contends violates its editorial guidelines. Immediately following the cover and abutting the feature story about her are ads for Vitamin Water that include DeGeneres as the spokesperson. According to the report, DeGeneres is wearing CoverGirl makeup in the cover photo and the issue includes a CoverGirl ad with DeGeneres in it.


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