Tribune Co. Gets Into Consulting Business With Digital Unit (Chicago Business)

Tribune Co. is starting a new consulting business in its digital department, allowing the newspaper company to sell its social media and Internet advertising know-how to small and mid-sized businesses. The new business, called 435 Digital Services, will be hiring a handful of people for the effort and will redeploy existing employees to the project to create a unit of about 10 workers, says Bill Adee, the newspaper’s digital department vice-president.

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