Gotham PR: PR Professionals as Leading Entrepreneurs

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PR pros’ jobs today are both multidisciplinary and business oriented; thus requiring essential entrepreneurial skills.

To grow as an entrepreneur, PR pros need to learn business development strategies, including cultivating a culture of innovation, fostering decision-making acumen, mastering client-side negotiating and sophisticated communication skills, training emerging PR pros through mentorship, and promoting the industry as a whole.

A boutique PR agency located in SOHO, Manhattan, Gotham PR has developed some insight as to how PR professionals should think strategically as entrepreneurs in 2016 and beyond.

To see the full article about how to succeed as a PR entrepreneur, please visit PR News here.

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